Online marketing department outsourcing
Lifting Group offers its Online Marketing Management Outsourcing service to companies that require a specialized marketing team with expertise in the Online Channel. We respond quickly and efficiently to market dynamics, and define a strategy with you to improve the profitability, scope, and productivity of your business. We recommend this service if you are looking for a purely digital approach that will enable you to get the best out of the Online Channel.
Areas of Responsibility Covered by Lifting Group’s Online Marketing Management Outsourcing Service for Companies
- Defining the scope of Online Channel implementation within the business strategy
- Analysis of the business model and business scenario models for the Online Channel
- Data auditing and processes to obtain data
- Defining a strategy and an Online Channel Marketing Plan, as well as an implementation roadmap
- Channel optimization based on provided data, which increases conversions/sales, customer satisfaction, and loyalty.
- Defining recurrent analysis models.
- Defining a map of value transmission to the client’s other business areas.
- Defining a methodology for the application of corrective and optimization measures.
The aim of Lifting Group’s Online Marketing Management Outsourcing service is to increase our clients’ profitability and competitiveness, through selective strategies and a unique methodology. This latter point consolidates our priority: to define the “what”, keeping in mind that profitability and final success lie in the “how”. Lifting Group’s innovative outsourcing service for companies is aimed at different types of companies: large companies, SMEs, and start-ups; and adapts to each client’s needs according to their sector of activity, the products and services they offer, and the channels they reach.
In many cases this department is poorly defined with limited resources; Lifting Group provides it with a proactive team led by a Senior Marketing Consultant, who takes charge of both defining and implementing our clients’ marketing strategies. This Senior Consultant does not take charge of defining the strategy alone, they also have the support of a multi-profile team which, according to the service’s scope, is made up of experts in the different channels and necessary actions to successfully implement our clients’ marketing strategies and, in short, to achieve the set objectives.
Keys to the Success of Lifting Group’s Marketing Outsourcing Service for Companies
Lifting Group’s Marketing Outsourcing services not only allow our clients to save resources and increase profitability, but rather improve business performance by externalizing an area of the business. In the case of Online Marketing Management Outsourcing, we externalize the Online Channel by incorporating a specialized team to externally develop our clients’ strategies, and to both define and implement winning strategies. Marketing outsourcing is one of our specialties and it is an area where we can provide high added value.
It is also an opportunity to rely on a team of experts that adapts to the needs of each business in the Online Channel and that aims to increase competitiveness and ensure future success. Our teams of consultants, technicians, and juniors implement a unique methodology and, at Lifting Group, we guarantee that our clients clearly notice its effectiveness, involvement, and expertise. This ensures that our clients achieve the highest performance from our services and the defined strategy.
We offer an efficient Online Marketing Management Outsourcing service for companies that is aimed at meeting objectives, and a methodology that guarantees performance.
Teamwork: Lifting Consulting’s strategy team, development manager, and senior consultants take charge of identifying the client’s needs, in order to work out the team to be assigned, the different profiles, the service’s scope, and the dedicated hours that are required. They also define the necessary profiles for services that complement the strategy’s implementation, and that interact according to its scope, such as: HTML layout, graphic design team, and experts or consultants specialized in other channels for precise moments of the strategy’s implementation.
Methodology: Lifting Group’s Outsourcing service for companies follows a methodology based on five key steps.
- Analysis to define needs. Definition of the strategy
- Planning of the action strategy. Definition of the implementation roadmap
- Implementation. Involvement of the team | Lifting Group methodology
- Monitoring. Monthly reports and regular follow-up meetings
- Evolution and adaptation of the strategy according to performance scenarios and objective achievement. Adjustments to the objectives
Lifting Group stands out from other marketing and consulting agencies, as we are experts in outsourcing the management and implementation of our clients’ marketing. We also have specialized teams in the Online Channel that know its scope and success models to perfection. This ensures that capabilities, strengths, weaknesses, and objectives are identified, and also that all is based on a completely feasible implementation roadmap that ensures the achievement of Online Channel objectives.
We are truly capable of externalizing the strategy, implementation, and promotion of the Online Channel, thanks to our innovative service and methodology, which are characterized by a complete involvement in each project that makes us feel like another department in our clients’ businesses.
Our close communication and our work flexibility make our marketing outsourcing service the perfect partner for our clients’ development.
An Agency with profound expertise in the Online Channel and outsourcing services
Lifting Group’s Online Marketing Management Outsourcing service is structured in an innovative way that differentiates it from other marketing agencies, thanks to a system of assigned monthly hours and the necessary profiles and capabilities, according to the project’s requirements and scope. All this enables us to offer flexible outsourcing services that are completely adapted to our clients’ needs and requirements.
Thanks to the definition of a roadmap at the beginning of the project, hours are adjusted to the service’s situation at all times and are assigned to the different teams, so as to benefit from the best professionals in the most efficient and competitive way.
We also have our own deliverables and performance control tools, personalized with our marketing agency identity and that of the client’s.
Lifting Group’s outsourcing services allow our clients’ senior management, managers, or department managers to dedicate more resources and attention to other company areas, and to outsource a large department to a trustworthy, specialized marketing agency. This turns Lifting Group into a strategic partner focused on achieving our clients’ results.