{"id":63190,"date":"2024-04-25T07:48:21","date_gmt":"2024-04-25T07:48:21","guid":{"rendered":"https:\/\/www.liftingroup.com\/caso_exito\/cst-grupo-caso-exito\/"},"modified":"2024-05-08T08:52:59","modified_gmt":"2024-05-08T08:52:59","slug":"cst-grupo-success-stories","status":"publish","type":"caso_exito","link":"https:\/\/www.liftingroup.com\/en\/cst-grupo-success-stories\/","title":{"rendered":"CST Grupo – Mapping the Path to the Future Together"},"content":{"rendered":"
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Opening New Digital Pathways for the Future<\/h2>\n[\/vc_wp_text][vc_wp_text el_class=”caso-exito-new-first-text”]\n

We collaborate with the CST Group team<\/strong> to improve brand communication<\/strong>, increase public awareness, and foster business growth in their sector.<\/span><\/p>\n[\/vc_wp_text][vc_single_image image=”62965″ img_size=”full” alignment=”center” css=”” el_class=”caso-exito-new-imagen-logo”][\/vc_column][\/vc_row][vc_section css=”.vc_custom_1690445996829{background-color: #f5f5f5 !important;}” el_class=”section-caso-exito-reto-servicio”][vc_row el_class=”width-default”][vc_column][vc_wp_text el_class=”title-new-caso-exito”]\n

The challenge of the service<\/h2>\n[\/vc_wp_text][vc_wp_text el_class=”text-expander1 texts-caso-exito”]\n

CST Grupo<\/strong>, an international freight transportation company with 30 years of experience<\/strong>, began operations in 1991<\/strong> with just three employees. Over the decades, it has evolved to become a benchmark in international logistics.<\/p>\n

In the last five years, CST Grupo<\/strong> has made a significant impact across various areas. In terms of reach and visibility<\/strong>, they have reached over 860,000 users<\/strong> in the past year and recorded more than 699,000 organic sessions<\/strong> in the last six months. On the business front, they have generated over 7,000 leads and received more than 41,000 sessions<\/strong> through their paid advertising channel. Their visibility<\/strong> has also been strengthened by email marketing campaigns<\/strong>, resulting in over 13,000 new sessions.<\/strong><\/p>\n

Since its inception, CST Grupo<\/strong> has grown into a major logistics and transportation company with the capacity to operate in international markets<\/strong>. Innovation, driven by outsourcing services and intermodality, has been a key factor in the group’s sustained evolution and success over time.<\/p>\n[\/vc_wp_text][vc_raw_js]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[\/vc_raw_js][\/vc_column][\/vc_row][\/vc_section][vc_section css=”.vc_custom_1690446027029{background-color: #03648e !important;}” el_class=”section-caso-exito-la-solucion”][vc_row el_class=”width-default”][vc_column][vc_wp_text el_class=”title-new-caso-exito color-white”]\n

The solution<\/h2>\n[\/vc_wp_text][vc_wp_text el_class=”text-expander2 color-white texts-caso-exito”]\n

In recent years, Lifting Group<\/strong> has worked intensively and in a coordinated manner with CST Grupo<\/strong> to implement various strategies<\/strong> and solutions for the group’s key areas. The redesign and the new email marketing<\/strong> strategy<\/strong> were especially effective, achieving a significant increase in sessions from this channel.<\/p>\n

At the same time, the team focused on improving SEO rankings<\/strong>. The website content was optimized, and new landing pages were created to increase visibility<\/strong> in search engines. In addition, a consistent flow of relevant content was maintained for the blog, contributing to 70% of total traffic.<\/strong><\/p>\n

In summary, Lifting Group<\/strong> has had and continues to have a significant impact on CST Grupo, helping the group increase its visibility<\/strong>, optimize<\/strong> its content, and attract new qualified leads.<\/strong><\/p>\n[\/vc_wp_text][vc_raw_js]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[\/vc_raw_js][\/vc_column][\/vc_row][\/vc_section][vc_section el_class=”section-caso-exito-logros-dejan-huella”][vc_row el_class=”width-default”][vc_column][vc_wp_text el_class=”title-new-caso-exito”]\n

Accomplished Works<\/b><\/h2>\n[\/vc_wp_text][\/vc_column][\/vc_row][vc_row el_class=”width-default logros-casos-exito”][vc_column][vc_row_inner el_class=”about-new-facts about-first-section”][vc_column_inner width=”1\/4″][vc_wp_text el_class=”text-facts-title text-type-1″]Historical<\/span>
\n+5<\/span><\/span>
\nYears of partnership<\/span>[\/vc_wp_text][\/vc_column_inner][vc_column_inner width=”1\/4″][vc_wp_text el_class=”text-facts-title text-type-1″]Engagement<\/span>
\n+860.315<\/span><\/span>
\nUsers reached<\/span>[\/vc_wp_text][\/vc_column_inner][vc_column_inner width=”1\/4″][vc_wp_text el_class=”text-facts-title text-type-1″]Visibility<\/span>
\n+13.000<\/span>
\nSessions email marketing<\/span>[\/vc_wp_text][\/vc_column_inner][vc_column_inner width=”1\/4″][vc_wp_text el_class=”text-facts-title text-type-1″]Business<\/span>
\n+7.000<\/span><\/span>
\nLeads generated<\/span>[\/vc_wp_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner el_class=”about-new-facts about-first-section”][vc_column_inner width=”1\/4″][\/vc_column_inner][vc_column_inner width=”1\/4″][vc_wp_text el_class=”text-facts-title text-type-1″]Reach<\/span>
\n+699.134<\/span><\/span>
\nOrganic sessions\u00a0<\/span>[\/vc_wp_text][\/vc_column_inner][vc_column_inner width=”1\/4″][vc_wp_text el_class=”text-facts-title text-type-1″]Traffic\u00a0<\/span>
\n+41.000<\/span><\/span>
\nPaid Media Sessions<\/span>[\/vc_wp_text][\/vc_column_inner][vc_column_inner width=”1\/4″][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][\/vc_section][vc_section el_class=”caso-exito-section-video-text”][vc_row el_class=”width-default”][vc_column][vc_row_inner][vc_column_inner width=”3\/5″][vc_single_image image=”62974″ css=””][\/vc_column_inner][vc_column_inner el_class=”caso-exito-text” width=”2\/5″][vc_wp_text el_class=”title-new-caso-exito color-white title-not-after”]\n

Upcoming full video of the case on our channel<\/h2>\n[\/vc_wp_text][vc_wp_text el_class=”color-white”]Partnering with Lifting Group has been a game-changer in improving the efficiency of how we acquire and generate new business.<\/em>[\/vc_wp_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][\/vc_section][vc_row el_class=”width-default carrussel-numbers”][vc_column][vc_raw_html el_class=”slider-number-bsv”]JTNDZGl2JTIwY2xhc3MlM0QlMjJudW1iZXJzJTIyJTNFJTBBJTNDc3BhbiUyMGNsYXNzJTNEJTIybnVtYmVyJTIyJTNFJTNDJTJGc3BhbiUzRSUzQ3NwYW4lMjBjbGFzcyUzRCUyMmJhcnJhJTIyJTNFJTJGJTNDJTJGc3BhbiUzRSUzQ3NwYW4lMjBjbGFzcyUzRCUyMnRoZS1udW1iZXJzJTIyJTNFJTNDJTJGc3BhbiUzRSUwQSUzQyUyRmRpdiUzRSUwQSUzQ2RpdiUyMGNsYXNzJTNEJTIyYmFyJTIyJTNFJTBBJTNDZGl2JTIwY2xhc3MlM0QlMjJwcm9ncmVzcy1iYXIlMjIlM0UlM0MlMkZkaXYlM0UlMEElM0MlMkZkaXYlM0U=[\/vc_raw_html][\/vc_column][\/vc_row][vc_row el_class=”carrousel-campana-navidad carrusel-bsv width-default carrusel-casos-exito-default”][vc_column]