{"id":32439,"date":"2020-04-30T10:18:36","date_gmt":"2020-04-30T10:18:36","guid":{"rendered":"https:\/\/www.liftingroup.com\/consultoria-marketplaces\/"},"modified":"2022-07-07T10:50:24","modified_gmt":"2022-07-07T10:50:24","slug":"marketplaces-consulting","status":"publish","type":"page","link":"https:\/\/www.liftingroup.com\/en\/marketplaces-consulting\/","title":{"rendered":"Marketplaces Consulting"},"content":{"rendered":"<div class=\"wpb-content-wrapper\">[vc_row content_placement=&#8221;middle&#8221; row_responsive=&#8221;d-none d-flex&#8211;md&#8221; row_content_height=&#8221;840px&#8221; css=&#8221;.vc_custom_1588685017189{background-image: url(https:\/\/www.liftingroup.com\/wp-content\/uploads\/2020\/05\/consultoria-marketplaces.webp?id=30663) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221; el_class=&#8221;tamano-pantalla display-flex delete-before posicionamiento-seo-form&#8221;][vc_column el_class=&#8221;subdiv-productos-posicionamiento&#8221;][vc_row_inner row_content_width=&#8221;container&#8221; el_id=&#8221;titulo-visual&#8221; el_class=&#8221;formulario-servicios-digitales&#8221;][vc_column_inner el_class=&#8221;centrar-verticalmente&#8221; width=&#8221;1\/2&#8243;][vc_custom_heading text=&#8221;Marketplaces Consulting&#8221; font_container=&#8221;tag:p|font_size:60px|text_align:center|color:%23ffffff|line_height:75px&#8221; el_class=&#8221;titulo-servicios-digitales font-weight-bold titulos-consultoria-slider&#8221;][vc_custom_heading text=&#8221;Experts in Amazon (Seller &amp; Vendor) and other Marketplaces We help you define your Strategy and Presence in the main e-Marketplaces&#8221; font_container=&#8221;tag:p|text_align:left|color:%23ffffff&#8221; el_class=&#8221;titulo-servicios-digitales font-weight-bold&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_wp_text]\n<p style=\"text-align: center;\">WE CAN HELP YOU! <strong>SHALL WE TALK?<\/strong><\/p>\n[\/vc_wp_text]<div role=\"form\" class=\"wpcf7\" id=\"wpcf7-f33081-o1\" lang=\"es-ES\" dir=\"ltr\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/en\/wp-json\/wp\/v2\/pages\/32439#wpcf7-f33081-o1\" method=\"post\" class=\"wpcf7-form init\" novalidate=\"novalidate\" data-status=\"init\">\n<div style=\"display: none;\">\n<input type=\"hidden\" name=\"_wpcf7\" value=\"33081\" \/>\n<input type=\"hidden\" name=\"_wpcf7_version\" value=\"5.5\" \/>\n<input type=\"hidden\" name=\"_wpcf7_locale\" value=\"es_ES\" \/>\n<input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f33081-o1\" \/>\n<input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/>\n<input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/>\n<input type=\"hidden\" name=\"_wpcf7_recaptcha_response\" value=\"\" \/>\n<\/div>\n<label><span class=\"wpcf7-form-control-wrap your-name\"><input type=\"text\" name=\"your-name\" value=\"\" size=\"40\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Name*\" \/><\/span> <\/label>\n\n<label><span class=\"wpcf7-form-control-wrap your-company\"><input type=\"text\" name=\"your-company\" value=\"\" size=\"40\" class=\"wpcf7-form-control wpcf7-text\" aria-invalid=\"false\" placeholder=\"Company\/Website*\" \/><\/span> <\/label>\n\n<label><span class=\"wpcf7-form-control-wrap your-email\"><input type=\"email\" name=\"your-email\" value=\"\" size=\"40\" class=\"wpcf7-form-control wpcf7-text wpcf7-email wpcf7-validates-as-required wpcf7-validates-as-email\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Email*\" \/><\/span> <\/label>\n\n<label><span class=\"wpcf7-form-control-wrap telefono\"><input type=\"tel\" name=\"telefono\" value=\"\" size=\"40\" class=\"wpcf7-form-control wpcf7-text wpcf7-tel wpcf7-validates-as-tel\" aria-invalid=\"false\" placeholder=\"Telephone\" \/><\/span><\/label>\n\n<label><span class=\"wpcf7-form-control-wrap your-message\"><textarea name=\"your-message\" cols=\"40\" rows=\"10\" class=\"wpcf7-form-control wpcf7-textarea\" aria-invalid=\"false\" placeholder=\"Tell us about your project\"><\/textarea><\/span><\/label>\n\n<div class=\"privacity-in-forms\"><span class=\"wpcf7-form-control-wrap acceptance\"><span class=\"wpcf7-form-control wpcf7-checkbox wpcf7-validates-as-required wpcf7-exclusive-checkbox\"><span class=\"wpcf7-list-item first last\"><label><input type=\"checkbox\" name=\"acceptance\" value=\"\" \/><span class=\"wpcf7-list-item-label\"><\/span><\/label><\/span><\/span><\/span>I have read and accept the <a href=\"https:\/\/www.liftingroup.com\/en\/legal-notice\/\" target=\"_blank\">Privacy Policy and Legal Notice<\/div>\n\n\n\n<input type=\"submit\" value=\"Contact us\" class=\"wpcf7-form-control has-spinner wpcf7-submit\" \/>\n\n<script type=\"text\/javascript\">\n  let enlacePagina = window.location.href;\n  document.addEventListener( 'wpcf7mailsent', function( event ) {\n    if ( '28797' == event.detail.contactFormId ) {\n      __gaTracker('send', 'event', 'Contact-page', 'send', enlacePagina);\n    }\n  }, false );\n<\/script><div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div><\/form><\/div>[\/vc_column_inner][\/vc_row_inner]<script>jQuery(function($){$(\"header#header\").addClass(\"transparent-header\");$(\"main#main\").addClass(\"main-with-transparent-header\");});<\/script>[\/vc_column][\/vc_row][vc_row row_content_width=&#8221;container&#8221;][vc_column][vc_custom_breadcrumb][\/vc_column][\/vc_row][vc_row row_content_width=&#8221;container&#8221; css=&#8221;.vc_custom_1583424655543{margin-bottom: 30px !important;}&#8221;][vc_column][vc_row_inner content_placement=&#8221;middle&#8221;][vc_column_inner width=&#8221;2\/3&#8243;][vc_custom_heading text=&#8221;Marketplaces Consulting&#8221; font_container=&#8221;tag:h1|font_size:42px|text_align:left|line_height:1.2&#8243; use_theme_fonts=&#8221;yes&#8221; css=&#8221;.vc_custom_1603982413313{margin-bottom: 0px !important;}&#8221; el_class=&#8221;titulo-little-responsive&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;1\/3&#8243;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row row_content_width=&#8221;container&#8221; css=&#8221;.vc_custom_1583424661571{padding-bottom: 40px !important;}&#8221;][vc_column][vc_custom_heading text=&#8221;Experience and specialization in Marketplace Consulting&#8221; font_container=&#8221;tag:h3|font_size:30px|text_align:left|line_height:40px&#8221; use_theme_fonts=&#8221;yes&#8221; css=&#8221;.vc_custom_1603982435578{margin-bottom: 30px !important;}&#8221;][vc_row_inner content_placement=&#8221;top&#8221;][vc_column_inner css=&#8221;.vc_custom_1578475814416{padding-top: 20px !important;}&#8221;][vc_column_text css=&#8221;.vc_custom_1603982933809{margin-bottom: 30px !important;}&#8221;]Lifting Group has teams of consultants specialized in foreign trade consulting to design and implement the\u00a0<strong>internationalization strategies<\/strong>\u00a0of its customers, from expansion to the diversification and foreign growth of the business.<\/p>\n<div class=\"one_half\">\n<p>Our team is in charge of analyzing the established challenges and defining the actions to be carried out for a proper strategy for the commercialization and internationalization of the business.<\/p>\n<\/div>\n[\/vc_column_text][vc_column_text css=&#8221;.vc_custom_1609756675624{margin-bottom: 30px !important;}&#8221;]<span style=\"font-weight: 400;\">At <\/span><b>Lifting Group <\/b><span style=\"font-weight: 400;\">as Strategic Consulting and Marketing Agency <\/span><b>we help companies to exploit the Digital Channel <\/b><span style=\"font-weight: 400;\">and lead the change and internal implementation of Digital Transformation processes. The <\/span><span style=\"font-weight: 400;\">Marketplaces Consulting<\/span><span style=\"font-weight: 400;\">, service is responsible for helping our clients not only to identify their strategy in an acquired channel such as marketplaces, but also to select the most appropriate ones, their markets and the strategy to be implemented in each one of them. Always <\/span><b>incorporating analysis and prediction models <\/b><span style=\"font-weight: 400;\">with the clear objective of quantifying and monitoring actions to obtain <\/span><b>qualified information<\/b><span style=\"font-weight: 400;\"> and make more accurate <\/span><b>business decisions<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Digitalization has revolutionized the paradigm of how we generate business and specifically marketplaces like Amazon (both Amazon Seller and Amazon Vendor), Ebay, Aliexpress or Rakuten as references with presence in many of the main markets, as well as other specific segments both in business model in B2B marketplaces and specialty (Vertical Marketplaces). They have allowed access to the final client (both B2B and B2C) in an accessible way and with tools to be able to define a tailor-made business model for many brands, producers, distributors, etc. <\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><b>Counting on a partner with experience and specialized in Digital Consulting and Marketplace Consulting is key,<\/b><span style=\"font-weight: 400;\"> many set up the goal and try, but few have the success to be able to say that their presence, in one or more of the marketplaces suitable for their brand\/product portfolio, truly ends up being profitable and a source of income on which to leverage a part of their strategy.\u00a0<\/span><\/p>\n<p><a class=\"boton-contact-us\" style=\"top: 30px; position: relative;\" href=\"#contact\">Contact us<\/a>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row_content_no_spaces&#8221; css=&#8221;.vc_custom_1583424667811{margin-bottom: 60px !important;padding-top: 60px !important;padding-bottom: 60px !important;background-color: #f5f5f5 !important;}&#8221;][vc_column][vc_row_inner row_content_width=&#8221;container&#8211;full-width&#8221; css=&#8221;.vc_custom_1582890347879{margin-bottom: 40px !important;}&#8221;][vc_column_inner width=&#8221;1\/3&#8243;][vc_single_image image=&#8221;48375&#8243; img_size=&#8221;full&#8221; css=&#8221;.vc_custom_1657190717128{margin-bottom: 30px !important;}&#8221;][\/vc_column_inner][vc_column_inner el_class=&#8221;width-consultoria-default&#8221; width=&#8221;2\/3&#8243; css=&#8221;.vc_custom_1582890361119{padding-left: 10% !important;}&#8221;][vc_custom_heading text=&#8221;Amazon and other Marketplaces Consulting at Lifting Group&#8221; font_container=&#8221;tag:h2|font_size:32px|text_align:left|line_height:1.2&#8243; use_theme_fonts=&#8221;yes&#8221; css=&#8221;.vc_custom_1603983726352{margin-bottom: 30px !important;}&#8221;][vc_column_text css=&#8221;.vc_custom_1603984392974{margin-bottom: 30px !important;}&#8221;]<span style=\"font-weight: 400;\">Through <\/span><span style=\"font-weight: 400;\">the Amazon Consulting Service<\/span><span style=\"font-weight: 400;\"> and Strategy in Marketplaces, we structure different phases in order to reach an appropriate strategy and achieve the set objectives:<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/p>\n<p><strong>PHASE 1:<\/strong><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Analysis of the product portfolio (depth, assigned categories and including review of rights and agreements as a brand<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Identification of suitable marketplaces (including markets, categories and model: Seller and Vendor)<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Benchmark Competitors in each Marketplace by category<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Analysis of presence in current Marketplaces in case the client already has a presence<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Identification of product sales cost structure<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Analysis of the company&#8217;s Logistical and Operational processes together with the requirements or alternatives offered by the different Marketplaces to be worked on\u00a0<\/span><\/li>\n<\/ul>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row row_content_width=&#8221;container&#8221; css=&#8221;.vc_custom_1583424673199{margin-bottom: 60px !important;}&#8221;][vc_column][vc_row_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;.vc_custom_1603984657115{margin-bottom: 40px !important;}&#8221;]<strong>PHASE 2:<\/strong><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Definition of appropriate product portfolio and pricing strategy<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Strategy of synergy with company&#8217;s own assets in the Digital Channel (web, ecommerce, app) and also the remaining Channels if the company has an Omnichannel presence (Retail, B2B Distribution, etc.)<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Definition of the implementation strategy:\u00a0<\/span>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Brand presence<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Product files<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Paid and SEO Strategy<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Strategy reviews<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Logistics Setup Marketplace<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Tax Setup Marketplace<\/span><\/li>\n<\/ul>\n<\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Operational Manual and Internal Communication Plan to incorporate the teams involved<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Implementation roadmap and dashboard model<\/span><\/li>\n<\/ul>\n[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;.vc_custom_1603984725590{margin-bottom: 30px !important;}&#8221;]<strong>PHASE 3 (Optional):<\/strong><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Implementation follow-up (Quarterly)<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Deployment of markets and new marketplaces<\/span><\/li>\n<\/ul>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221; css=&#8221;.vc_custom_1657190965751{padding-bottom: 40px !important;background-color: #f5f5f5 !important;}&#8221; el_class=&#8221;last-section-grey&#8221;][vc_column css=&#8221;.vc_custom_1588583547464{background-color: #f5f5f5 !important;}&#8221;][vc_column_text css=&#8221;.vc_custom_1657191009960{margin-bottom: 30px !important;}&#8221;]\n<h3><b>Strategic consultancy in Marketplaces in the short, medium and long term<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Our team of specialized consultants offers all its experience to elaborate a <\/span><b>short, medium and long term plan<\/b><span style=\"font-weight: 400;\">, focused on consolidation but that identifies and defines the most immediate and adequate tactical <\/span><b>actions<\/b><span style=\"font-weight: 400;\"> to deploy your presence in Marketplaces.<\/span><\/p>\n<h2><b>Why seek the help of Lifting Group to define the Amazon Marketing Strategy of my business?<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">As a Strategic Consultant and Marketing Agency, we have the experience not only in the definition of a winning strategy, but also in its implementation. This provides us with the expertise to be able to define the right rate and follow-up metrics to guarantee the maximum<\/span><b> return on investment (ROI)<\/b><span style=\"font-weight: 400;\"> of both the team and the investment in the Marketplaces&#8217; own mediums.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you are seeking a strategic consultant with extensive <\/span><b>experience<\/b><span style=\"font-weight: 400;\"> in implementing <\/span><b>marketing strategy in Amazon or other marketplaces <\/b><span style=\"font-weight: 400;\">that ensure maximum profitability and compliance with your objectives contact Lifting Group.<\/span>[\/vc_column_text][\/vc_column][\/vc_row][vc_row row_content_width=&#8221;container&#8221; css=&#8221;.vc_custom_1583424678931{margin-bottom: 60px !important;}&#8221;][vc_column][vc_row_inner css=&#8221;.vc_custom_1571236011279{margin-bottom: 40px !important;}&#8221;][vc_column_inner][vc_custom_line color=&#8221;#004AC1&#8243; title=&#8221;yes&#8221; title_text=&#8221;RELATED NEWS&#8221; title_tag=&#8221;p&#8221; title_weight=&#8221;font-weight: 400;&#8221; title_color=&#8221;#004AC1&#8243; class=&#8221;success-stories-p&#8221;][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner]<div class='section-news-relacionadas'><div class=\"item-slider-news-relacionadas\"><a href=\"https:\/\/www.liftingroup.com\/en\/newsp18918\/\"><div class=\"item-background\" style=\"background-image: url(https:\/\/www.liftingroup.com\/wp-content\/uploads\/2018\/10\/New-Imagenes-NEWS-2022-06-29T170922.469-min.webp)\"><div class=\"news-relacionadas-title\"><div class='title-section'>Digital Billing Communication Project | Sorea<\/div><\/div><\/div><\/a><\/div><div class=\"item-slider-news-relacionadas\"><a href=\"https:\/\/www.liftingroup.com\/en\/newsp18933\/\"><div class=\"item-background\" style=\"background-image: 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