{"id":32490,"date":"2020-01-02T08:24:44","date_gmt":"2020-01-02T08:24:44","guid":{"rendered":"https:\/\/www.liftingroup.com\/marketing-copy-2-copy\/"},"modified":"2024-02-09T08:34:38","modified_gmt":"2024-02-09T08:34:38","slug":"global-marketing-outsourcing","status":"publish","type":"page","link":"https:\/\/www.liftingroup.com\/en\/global-marketing-outsourcing\/","title":{"rendered":"Global Marketing Outsourcing"},"content":{"rendered":"<div class=\"wpb-content-wrapper\">[vc_row row_content_width=&#8221;container&#8221;][vc_column][vc_custom_breadcrumb][\/vc_column][\/vc_row][vc_row row_content_width=&#8221;container&#8221; css=&#8221;.vc_custom_1583483024381{margin-bottom: 30px !important;}&#8221;][vc_column][vc_row_inner content_placement=&#8221;middle&#8221;][vc_column_inner][vc_custom_heading text=&#8221;Global Marketing Outsourcing&#8221; font_container=&#8221;tag:h1|font_size:42px|text_align:left|line_height:40px&#8221; use_theme_fonts=&#8221;yes&#8221; css=&#8221;.vc_custom_1604413574929{margin-bottom: 0px !important;}&#8221;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row row_content_width=&#8221;container&#8221; css=&#8221;.vc_custom_1583483037018{padding-bottom: 60px !important;}&#8221;][vc_column][vc_column_text css=&#8221;.vc_custom_1707467429559{margin-bottom: 40px !important;}&#8221;]<span style=\"font-weight: 400;\">Expanding markets offers new <\/span><strong>opportunities<\/strong><span style=\"font-weight: 400;\"> to your business in the realm of global marketing. Our experience in <\/span><strong>Global Marketing Outsourcing<\/strong><span style=\"font-weight: 400;\"> strategies enables us to turn these opportunities into real competitive advantages. This is not only due to our knowledge of <\/span><strong>expansion<\/strong><span style=\"font-weight: 400;\"> in different countries, but also because we have <\/span><strong>native teams.<\/strong>[\/vc_column_text][vc_custom_heading text=&#8221;Global marketing solutions: reaching strategic markets&#8221; font_container=&#8221;tag:h2|font_size:30px|text_align:left|line_height:40px&#8221; use_theme_fonts=&#8221;yes&#8221; css=&#8221;.vc_custom_1707467442741{margin-bottom: 30px !important;}&#8221;][vc_column_text css=&#8221;.vc_custom_1707467480580{margin-bottom: 40px !important;}&#8221;]<span style=\"font-weight: 400;\">The <\/span><strong>Global Marketing Outsourcing service<\/strong><span style=\"font-weight: 400;\"> provides the complete scope of our solutions in the <strong>Digital and Omnichannel Channel,<\/strong> managed by <strong>multidisciplinary teams<\/strong> specialized in strategy and marketing. We lead the definition of the strategy and implementation of marketing actions from start to finish, for different channels and countries, providing significant added value, both in strategy definition and action implementation. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Our focus on global marketing allows us to respond <strong>effectively<\/strong> and <strong>efficiently<\/strong> to market dynamics and the specific needs of our clients in the following <\/span><strong>international markets.<\/strong>[\/vc_column_text][vc_row_inner content_placement=&#8221;top&#8221;][vc_column_inner width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1581594159688{padding-top: 10% !important;}&#8221;][vc_column_text css=&#8221;.vc_custom_1707467488691{margin-bottom: 40px !important;}&#8221;]\n<ul>\n<li><strong>Spain, France, Germany and Italy<\/strong><\/li>\n<li><strong>Belgium, Holland, Austria and Switzerland<\/strong><\/li>\n<li><strong>United Kingdom and Ireland<\/strong><\/li>\n<li><strong>Other European countries like: Portugal, Sweden, Norway, Denmark and Poland<\/strong><\/li>\n<li><strong>United States, Mexico and Canada<\/strong><\/li>\n<li><strong>LATAM: Chile, Peru, Colombia, Bolivia, Argentina, Uruguay, Ecuador<\/strong><\/li>\n<li><strong>Australia, South Africa, New Zealand, Singapore and United Arab Emirates<\/strong><\/li>\n<\/ul>\n[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;47852&#8243; img_size=&#8221;&#8221;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row_content_no_spaces&#8221; css=&#8221;.vc_custom_1581420871594{background-color: #f5f5f5 !important;}&#8221;][vc_column][vc_row_inner row_content_width=&#8221;container&#8221; css=&#8221;.vc_custom_1581421070744{margin-top: 45px !important;}&#8221;][vc_column_inner][vc_custom_heading text=&#8221;Areas of responsibility of Global Marketing Outsourcing for Lifting Group Companies&#8221; use_theme_fonts=&#8221;yes&#8221;][\/vc_column_inner][\/vc_row_inner][vc_row_inner row_content_width=&#8221;container&#8221;][vc_column_inner css=&#8221;.vc_custom_1581407530777{margin-top: 45px !important;margin-bottom: 45px !important;}&#8221;][vc_column_text]<span style=\"font-weight: 400;\">The focus of <strong>Lifting Group\u2019s Global Marketing Outsourcing<\/strong> service is to enhance the <strong>performance<\/strong> and <strong>competitiveness<\/strong> of our clients through selective strategies and a unique methodology in the field of <\/span><strong>global marketing.<\/strong><\/p>\n<ul>\n<li>Define the reach of the<strong><strong> implementation of the channels within the business strategy.<\/strong><\/strong><\/li>\n<li>Define\u00a0<strong>Data Auditing<\/strong> and the processes to obtain it<\/li>\n<li>Define a strategy and <strong>Marketing Plan for the Digital Channel<\/strong>, as well as the implementation\u00a0<strong>roadmap<\/strong>.<\/li>\n<li>Definition of the\u00a0<strong>systems and technology in each channel and their synergies.<\/strong><\/li>\n<li>Implementation and coordination of actions in each of the channels. From aligning <strong>Marketing<\/strong> with <strong>Commercial Strategy<\/strong>, dynamization of <strong>comerciales<\/strong>, teams, actions in the <strong>Digital Channel<\/strong>, <strong>Visual Merchandising, Communication, Events and Fairs, graphic and advertising production, media buying<\/strong>, etc.<\/li>\n<li>Define the recurrent models of <strong>analysis<\/strong> and application of <strong><strong>optimization measures.<\/strong><\/strong><\/li>\n<li>Definition of the\u00a0<strong>map of value transmission<\/strong> to the rest of the client&#8217;s business areas.<\/li>\n<li>Implementation of the actions within the <strong>Digital Channel:<\/strong>\u00a0<strong>Usability<\/strong> (UX) and <strong>Conversion<\/strong> (CRO, Analytics, Inbound Marketing, SEO, Social Media, SEM, Email Marketing, Paid Media &amp; Social Paid Media, ecommerce Management, Marketplaces: Amazon, Ebay, Rakuten, Bol, etc.<\/li>\n<\/ul>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row row_content_width=&#8221;container&#8221; css=&#8221;.vc_custom_1583483047829{padding-top: 3% !important;padding-bottom: 60px !important;}&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_custom_heading text=&#8221;Global marketing agency with expertise in international Marketing&#8221; font_container=&#8221;tag:h2|font_size:30px|text_align:left|line_height:40px&#8221; use_theme_fonts=&#8221;yes&#8221; css=&#8221;.vc_custom_1707467550939{margin-bottom: 30px !important;}&#8221;][vc_column_text css=&#8221;.vc_custom_1707467610415{margin-bottom: 40px !important;padding-top: 3% !important;}&#8221;]<span style=\"font-weight: 400;\">At <\/span><strong>Lifting Group<\/strong><span style=\"font-weight: 400;\">, we offer our clients the opportunity to have a team of <\/span><strong>native specialists, tailored to the needs of each market and business, <\/strong>with a clear focus on increasing competitiveness and ensuring future success<span style=\"font-weight: 400;\"> in the realm of <strong>international marketing.<\/strong> Our service, led by senior experts in global marketing, integrates local and native teams from different countries to provide a close and effective experience. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Additionally, we tailor our global marketing outsourcing team to the size and activity of each business, ensuring that investment decisions and budgets are <\/span><strong>100% oriented towards return on investment and goal achievement<\/strong><span style=\"font-weight: 400;\"><strong>.<\/strong> We enable our clients to open new channels unfamiliar to their team, using an approach and expertise in global marketing that require specialized knowledge differing from internal resources. We are prepared to enhance your international presence.\u00a0\u00a0<\/span>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;48093&#8243; img_size=&#8221;full&#8221;][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row_content_no_spaces&#8221; css=&#8221;.vc_custom_1583483056196{padding-top: 60px !important;padding-bottom: 60px !important;background-color: #f5f5f5 !important;}&#8221;][vc_column][vc_row_inner row_content_width=&#8221;container&#8221; css=&#8221;.vc_custom_1581421028847{margin-bottom: 40px !important;}&#8221;][vc_column_inner][vc_custom_line color=&#8221;#004AC1&#8243; title=&#8221;yes&#8221; title_text=&#8221;RELATED NEWS&#8221; title_tag=&#8221;h4&#8243; title_weight=&#8221;font-weight: 400;&#8221; title_color=&#8221;#004AC1&#8243; class=&#8221;success-stories-p&#8221;][\/vc_column_inner][\/vc_row_inner][vc_row_inner row_content_width=&#8221;container&#8221;][vc_column_inner]<div class='section-news-relacionadas'><div class=\"item-slider-news-relacionadas\"><a href=\"https:\/\/www.liftingroup.com\/en\/expertisep9222\/\"><div class=\"item-background\" style=\"background-image: url(https:\/\/www.liftingroup.com\/wp-content\/uploads\/2016\/05\/New-Imagenes-EXPERTISE-38-min.webp)\"><div class=\"news-relacionadas-title\"><div class='title-section'>Marketing Outsourcing, all aboard. An external team that brings more value to businesses than an internal one<\/div><\/div><\/div><\/a><\/div><div class=\"item-slider-news-relacionadas\"><a href=\"https:\/\/www.liftingroup.com\/en\/expertise\/identidad-corporativa\/marketing-outsourcing-marketing-strategy-leadership-and-implementation\/\"><div class=\"item-background\" style=\"background-image: url(https:\/\/www.liftingroup.com\/wp-content\/uploads\/2017\/06\/New-Imagenes-EXPERTISE-39-min.webp)\"><div class=\"news-relacionadas-title\"><div class='title-section'>Marketing Outsourcing: Marketing strategy, leadership and implementation<\/div><\/div><\/div><\/a><\/div><div class=\"item-slider-news-relacionadas\"><a href=\"https:\/\/www.liftingroup.com\/en\/expertise\/outsourcing-marketing-as-a-strategic-partner\/\"><div class=\"item-background\" style=\"background-image: url(https:\/\/www.liftingroup.com\/wp-content\/uploads\/2021\/05\/New-Imagenes-EXPERTISE-40-min.webp)\"><div class=\"news-relacionadas-title\"><div class='title-section'>As the contracting of a Marketing Outsourcing service means to bet on a strategic Partner with the necessary expertise and knowledge.<\/div><\/div><\/div><\/a><\/div><\/div><style>\n\t\t\t\t.item-slider-news-relacionadas{\n\t\t\t\t\tpadding: 0px 7.5px;\n\t\t\t\t}\n\t\t\t\t.item-slider-news-relacionadas > a > .item-background{\n\t\t\t\t\theight: 250px;\n\t\t\t\t\tbackground-size: cover;\n\t\t\t\t\tbackground-position: 50%;\n\t\t\t\t\tposition: relative;\n\t\t\t\t}\n\t\t\t\t.item-slider-news-relacionadas > a > .item-background > .news-relacionadas-title{\n\t\t\t\t\tposition: absolute;\n\t\t\t\t\tbottom: 15px !important;\n\t\t\t\t\tleft: 15px !important;\n\t\t\t\t\twidth: 75%;\n\t\t\t\t\tpadding-right: 45px;\n\t\t\t\t}\n\t\t\t\t.item-slider-news-relacionadas > a{\n\t\t\t\t\ttext-decoration: none !important;\n\t\t\t\t}\n\t\t\t\t.item-slider-news-relacionadas .news-relacionadas-title{\n\t\t\t\t\tbackground-color: white;\n\t\t\t\t\ttext-transform: uppercase;\n\t\t\t\t\twidth: calc(100% - 4rem);\n\t\t\t\t\ttransition: 0.5s;\n\t\t\t\t\tpadding: 1.8rem 2.5rem;\n\t\t\t\t\tfont-size: 18px !important;\n\t\t\t\t\tline-height: 25px;\n\t\t\t\t}\n\t\t\t\t.item-slider-news-relacionadas:hover > a > .item-background .news-relacionadas-title{\n\t\t\t\t\tbackground: var(--color-blue-default);\n\t\t\t\t\tcolor: white;\n\t\t\t\t}\n\t\t\t\t.item-slider-news-relacionadas > a > .item-background .news-relacionadas-title .title-section{\n\t\t\t\t\tdisplay: block;\n\t\t\t\t\tdisplay: -webkit-box;\n\t\t\t\t\tmax-width: 100%;\n\t\t\t\t\theight: 43px;\n\t\t\t\t\tmargin: 0 auto;\n\t\t\t\t\t-webkit-line-clamp: 2;\n\t\t\t\t\t-webkit-box-orient: vertical;\n\t\t\t\t\toverflow: hidden;\n\t\t\t\t\ttext-overflow: ellipsis;\n\t\t\t\t}\n\t\t\t\t.news-relacionadas-title:after{\n\t\t\t\t\tcontent: \"\\f061\";\n\t\t\t\t\tfont: normal normal normal 14px\/1 FontAwesome !important;\n\t\t\t\t\tdisplay: inline-block;\n\t\t\t\t\tfont-weight: bold !important;\n\t\t\t\t\tright: 15px !important;\n\t\t\t\t\tposition: absolute;\n\t\t\t\t\tfont-size: 25px !important;\n\t\t\t\t\ttop: calc(50% - 12.5px) !important;\n\t\t\t\t}\n\t\t\t\t.section-news-relacionadas .slick-prev.slick-arrow:after{\n\t\t\t\t\tcontent: \"\\f053\";\n\t\t\t\t\tfont: normal normal normal 14px\/1 FontAwesome !important;\n\t\t\t\t\tfont-size: 35px !important;\n\t\t\t\t\tcolor: var(--color-blue-default);\n\t\t\t\t}\n\t\t\t\t.section-news-relacionadas .slick-next.slick-arrow:after{\n\t\t\t\t\tcontent: \"\\f054\";\n\t\t\t\t\tfont: normal normal normal 14px\/1 FontAwesome !important;\n\t\t\t\t\tfont-size: 35px !important;\n\t\t\t\t\tcolor: var(--color-blue-default);\n\t\t\t\t}\n\t\t\t\t.section-news-relacionadas .slick-arrow{\n\t\t\t\t\tfont-size: 0;\n\t\t\t\t\toutline: none !important;\n\t\t\t\t\tposition: absolute;\n\t\t\t\t\ttop: 100px;\n\t\t\t\t\tz-index: 1;\n\t\t\t\t}\n\t\t\t\t.section-news-relacionadas .slick-arrow.slick-prev{\n\t\t\t\t\tleft: -25px;\n\t\t\t\t}\n\t\t\t\t.section-news-relacionadas .slick-arrow.slick-next{\n\t\t\t\t\tright: -25px;\n\t\t\t\t}\n\t\t\t<\/style><script>\n\t\t\t\tjQuery(document).ready(function($){\n\t\t\t\t\t$(\".section-news-relacionadas\").slick({\n\t\t\t\t\t  infinite: true,\n\t\t\t\t\t  speed: 300,\n\t\t\t\t\t  slidesToShow: 3,\n\t\t\t\t\t  slidesToScroll: 3,\n\t\t\t\t\t  responsive: [\n\t\t\t\t\t    {\n\t\t\t\t\t      breakpoint: 1024,\n\t\t\t\t\t      settings: {\n\t\t\t\t\t        slidesToShow: 2,\n\t\t\t\t\t        slidesToScroll: 2\n\t\t\t\t\t      }\n\t\t\t\t\t    },\n\t\t\t\t\t    {\n\t\t\t\t\t      breakpoint: 676,\n\t\t\t\t\t      settings: {\n\t\t\t\t\t        slidesToShow: 1,\n\t\t\t\t\t        slidesToScroll: 1\n\t\t\t\t\t      }\n\t\t\t\t\t    }\n\t\t\t\t\t  ]\n\t\t\t\t\t});\n\t\t\t\t});\n\t\t\t<\/script>[\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row_content_no_spaces&#8221; 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