{"id":10212,"date":"2016-10-14T08:09:45","date_gmt":"2016-10-14T08:09:45","guid":{"rendered":"https:\/\/www.liftingroup.com\/en\/?p=10212"},"modified":"2022-03-08T16:34:05","modified_gmt":"2022-03-08T16:34:05","slug":"turn-your-business-project-into-successful-enterprise-in-6-steps","status":"publish","type":"post","link":"https:\/\/www.liftingroup.com\/en\/turn-your-business-project-into-successful-enterprise-in-6-steps\/","title":{"rendered":"Turn your business project into a successful enterprise in 6 steps"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">After more than 7 years of recession and slump, the number of Spanish businesses has started to grow again in 2016, resulting in 3.24 million existing enterprises in Spain. <\/span><span style=\"font-weight: 400;\">Of the total active Spanish companies, 15.8% have been in existence for over 20 years, while some 20.1% are less than two years old.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A quick glance at this data, extracted from the Central Business Directory, gives us pause to reflect on the reasons for the success or failure of a new business project, and to wonder why many new businesses do not reach or surpass 2 years in operation. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">In <strong>Lifting Group<\/strong> we care about the future of your business. Therefore, we offer below some advice that can be adapted to suit your Business Strategy and which will help you to make it flourish:<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">LEARN THE BEST STEPS TO TAKE TO MAKE YOUR BUSINESS GROW<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Although <\/span><span style=\"font-weight: 400;\">achieving growth and profitability are the main objectives of any Business Strategy, there are different intermediate objectives that can help to achieve the final goals, such as providing a variety of competitive solutions tailored to the business and to the type of company. \u00a0For instance, working for an industrial company is not the same as working for a business in the fashion sector. \u00a0Each sector has its own peculiarities and specialised market, but we can establish a generic methodology to define a strategy to increase the performance of your business.<\/span><\/p>\n[one_half]\n<p>&nbsp;<\/p>\n<h2><strong>1. <span style=\"font-weight: 400;\">ANALYSIS OF THE SITUATION AND THE BUSINESS\u2019S PERFORMANCE<\/span><\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">To know where we are going, it is essential to know where we are starting from. This requires assessment and analysis of the overall process, with the aim of turning the brand or business into a more efficient and competitive company or organisation. A complete analysis of the enterprise allows us to define the appropriate business and marketing strategies for each situation. <\/span><\/p>\n<h2><strong>2. <span style=\"font-weight: 400;\">BENCHMARK AND IDENTIFICATION OF MARKET PERFORMANCE<\/span><\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">This point focuses on an analysis of competitors, in the development of sales and in attaining objectives, in order to find out how the company is currently performing compared to the competition. Knowing the statistics for your own business and that of your competitors is extremely valuable information to have and will help you to progress to the next level. <\/span><\/p>\n<h2><strong>3.<\/strong><span style=\"font-weight: 400;\">IDENTIFICATION OF KEY ELEMENTS AND THEIR CONTRIBUTION TO THE BUSINESS STRATEGY<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">In order to define a Business Strategy in line with the interests of each of the areas involved, from finance to marketing to logistics, it is important to establish interdepartmental synergies and to know all the key elements of value to the business, to identify those on which we should concentrate and target our efforts and resources. <\/span><\/p>\n<h2><strong>4. <\/strong><span style=\"font-weight: 400;\">DEFINITION OF THE PERFORMANCE INDICATORS TO BE ANALYSED (KPI, Definition of Objectives)<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">What exactly are we looking for in a Business Strategy? Normally, we seek to increase performance and overall success in terms of the growth of your business. And it is precisely on defining and quantifying these results that the KPI (Key Performance Indicators) focus; the key indicators that allow you to calculate what is relevant for your business.<\/span><\/p>\n[\/one_half][one_half_last]\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">This is a very simple way of measuring whether or not you are currently being successful in whatever actions you take. First, you have to identify the relevant indicators or KPI for your business, which will be the ones you want to observe in more detail, because they are directly linked to your business\u2019s performance. <\/span><\/p>\n<h2><strong>5.<\/strong><span style=\"font-weight: 400;\">DEFINITION OF A STRATEGIC ROADMAP<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Having a roadmap will help you to formulate a plan of action. The <strong>Strategic Roadmap<\/strong> should include the following information: short and long term objectives, as well as \u00a0deadlines for achieving these objectives. This is good business practice that helps to \u201cmap out the way\u201d, by plotting a series of activities to be fulfilled, linked to your objectives and that will allow you to develop and step forward confidently into the future. <\/span><\/p>\n<h2><strong>6.<\/strong><span style=\"font-weight: 400;\">IDENTIFICATION OF THE LEVERAGE SUPPORTS TO IMPROVE PERFORMANCE AND GROWTH<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">It is essential to identify the leverage supports for growth, whether internal or external &#8211; generated through strategic synergies or alliances between companies and\/or people &#8211; as these will help your enterprise to evolve towards the next stage of its growth as a business. <\/span><span style=\"font-weight: 400;\">At this point you can also apply any necessary adjustments to ensure success.<\/span><\/p>\n[\/one_half_last]\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\">NOW THAT YOU KNOW THE STEPS TO TAKE TOWARDS A SUCCESSFUL STRATEGY, DISCOVER OUR METHODOLOGY AT LIFTING GROUP<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">You have seen that in order to consolidate the direction of a business and achieve growth it is necessary to identify a long-term aim, segment it into its intermediary goals and identify the actions needed to achieve each of these. If you follow these steps and identify the right strategy to follow, you can turn your business vision into a reality. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">In Lifting Group we use a clear, innovative methodology which allows us to offer the best strategy for you, specifically tailored to your activity and type of business. After an exhaustive audit, we set down the strategic needs of the company and establish the objectives and goals that we want to attain. It seems easy, but carrying out an Operative Strategic Plan requires a lot of dedication, effort and experience in order to guarantee maximum performance on your investment and it is vital to be able to count on a trained, experienced team to achieve <strong>satisfactory results. <\/strong><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>After more than 7 years of recession and slump, the number of Spanish businesses has started to grow again in 2016, resulting in 3.24 million existing enterprises in Spain. Of the total active Spanish companies, 15.8% have been in existence for over 20 years, while some 20.1% are less than two years old. A quick [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":44219,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[690,553],"tags":[707,709,618,647,607,608,609],"class_list":["post-10212","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-efficiency","category-identity","tag-agencia-comunicacion-en","tag-agencia-de-marketing-en","tag-communication-agency","tag-digital-communication","tag-digital-communication-agency","tag-marketing-agency","tag-marketing-consulting"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Turn your business project into a successful enterprise in 6 steps | Lifting Group<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.liftingroup.com\/en\/turn-your-business-project-into-successful-enterprise-in-6-steps\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Turn your business project into a successful enterprise in 6 steps | Lifting Group\" \/>\n<meta property=\"og:description\" content=\"After more than 7 years of recession and slump, the number of Spanish businesses has started to grow again in 2016, resulting in 3.24 million existing enterprises in Spain. Of the total active Spanish companies, 15.8% have been in existence for over 20 years, while some 20.1% are less than two years old. 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Desde la vanguardia y la innovaci\u00f3n queremos liderar el marketing, la comunicaci\u00f3n y el dise\u00f1o, y ser la consultora y agencia l\u00edder del mercado para las pymes.","url":"https:\/\/www.liftingroup.com\/en\/author\/liftingroup\/"}]}},"jetpack_featured_media_url":"https:\/\/www.liftingroup.com\/wp-content\/uploads\/2016\/10\/Web-SlideSecciones_Personalizado_EstrategiaConsultoriaNegocio_EN.webp","_links":{"self":[{"href":"https:\/\/www.liftingroup.com\/en\/wp-json\/wp\/v2\/posts\/10212","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.liftingroup.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.liftingroup.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.liftingroup.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.liftingroup.com\/en\/wp-json\/wp\/v2\/comments?post=10212"}],"version-history":[{"count":0,"href":"https:\/\/www.liftingroup.com\/en\/wp-json\/wp\/v2\/posts\/10212\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.liftingroup.com\/en\/wp-json\/wp\/v2\/media\/44219"}],"wp:attachment":[{"href":"https:\/\/www.liftingroup.com\/en\/wp-json\/wp\/v2\/media?parent=10212"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.liftingroup.com\/en\/wp-json\/wp\/v2\/categories?post=10212"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.liftingroup.com\/en\/wp-json\/wp\/v2\/tags?post=10212"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}