{"id":10708,"date":"2016-11-18T11:50:00","date_gmt":"2016-11-18T11:50:00","guid":{"rendered":"https:\/\/www.liftingroup.com\/en\/blog-en\/identity\/blogcomo-vender-mas-en-amazon"},"modified":"2022-05-03T11:00:06","modified_gmt":"2022-05-03T11:00:06","slug":"blog-enhow-do-you-sell-more-on-amazon","status":"publish","type":"post","link":"https:\/\/www.liftingroup.com\/en\/blog-enhow-do-you-sell-more-on-amazon\/","title":{"rendered":"How do you sell more on Amazon?"},"content":{"rendered":"

Become the King of Amazon in 5 Easy Steps<\/b><\/h1>\n

If you are one of those who sell tangible products and still do not have a seller account on Amazon, we recommend that you consider using this platform. Amazon has now become a sales channel where you can find a wide variety of products, from electronics, clothing and health products to even supermarket products. Therefore, you can also become a salesperson within this platform that already has 300 million customers worldwide.<\/span><\/p>\n

Amazon<\/strong> is the number one marketplace in Spain and also the world where you can sell all kinds of products, regardless of whether you already have an online store.<\/span><\/p>\n

At Lifting Group<\/strong>, we offer you simple tips and tricks that will teach you how to sell more on Amazon<\/strong> and give a strong boost to your sales.<\/span><\/p>\n

1. Optimize product listing in Amazon<\/h2>\n

In Amazon one of the most important parts to be successful is the optimization of your <\/span>product listing<\/b>, developing your product listing following the SEO tips that Amazon offers you will allow you to get more visibility and increase sales.<\/span><\/p>\n

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Write a very accurate title<\/h3>\n

The title is the first element of your listing and one of the most important. For the title, you must create a single sentence that includes essential elements like <\/span>the brand, the type of product, its material<\/b> or<\/span> most important ingredient<\/b> in order to give as much information as possible to Amazon users.<\/span><\/p>\n

Other factors that help to provide more information to the user are the <\/span>color, size<\/b> or <\/span>number of units<\/b> that your product includes.<\/span><\/p>\n

On the other hand, it is essential to include a keyword integrated in the title that defines your product (e.g. tool, phone, glasses, etc.).<\/span><\/p>\n[\/one_half]\n

Add quality images<\/h3>\n

Including images of the product helps your potential customer to get to know it quickly and to differentiate it from your competition. It is one of the elements most considered by your prospective customer in their purchase decision. Also, <\/span>it is essential to include quality images to provide greater confidence to the customer at the time of purchase.<\/b><\/p>\n

We recommend that you include images that have an optimal resolution (size greater than 1000 \u00d7 1000 pixels), so the zoom function will be activated and the product will be seen in more detail.<\/span><\/p>\n

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Highlight the main features of your product<\/h3>\n

You can highlight up to 5 main features<\/strong> of your products that appear as “bullet points” in the listing. The bullet points are very important as they are close to the title of the product and above the product description. They are even more important than the description.<\/span><\/p>\n

Therefore, you must take advantage of this space to give importance to the main advantages of your product in order to convince your target customer.<\/span><\/p>\n

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In the description you have more space to include more detailed information about the product in question. Using HTML code you can highlight in <\/span>bold<\/b> the <\/span>keywords<\/i><\/b> and important words that you want to detail. The description also serves to answer all the doubts that a person interested in the product may have.<\/span><\/p>\n

Include the most appropiate search terms<\/h3>\n

The <\/span>search terms<\/b> used by Amazon serve to make your product appear when a user searches them through the Amazon search engine. You can define your own search terms for each product in the same way that you do with meta <\/span>keywords<\/span><\/i> on a website.<\/span><\/p>\n

They are very important for greater visibility to your target customer. This will maximize your sales opportunities.<\/span><\/p>\n

Here are a few tips to keep in mind when working with <\/span>search terms on Amazon<\/b>:<\/span><\/p>\n