Sleep.8 is a new concept store created with the sole objective of improving people’s sleep. It is a new brand of the Hilding Anders, a European leader in the sector specialized in sleep products. The company is made up of a team of sleep specialists who are passionate about constantly researching the pleasures of sleep and developing innovative products.
Healthy sleep = Health.
They have physical and e-commerce stores where they offer a wide range of unique products with international patents. They are also one of the few companies to have introduced CBTI (Cognitive Behavioral Therapy for Insomnia) technology.
Sleep.8 approached Lifting Group with the challenge of entering the Spanish market, gaining and boosting its visibility and managing the strategy in the digital channel. It was looking for the need to incorporate a partner to coordinate with the team in Russia and continue with the expansion in Europe, to become in the long term the reference brand in the sector.
For this, our Marketing Outsourcing team designed and programmed different actions for the digital channel, as well as campaigns, promotional actions, in-store sales strategies and online reputation. At the same time, we worked with our Consulting , team to launch the brand on Amazon.
We continue to work every day on the project to offer Sleep.8 the best of services. That is why we are delighted to work with them and to be able to consolidate their presence in the Spanish market.
At Lifting Group we are strongly committed to everything that involves the search for new solutions in response to the needs of our customers. That is why we are grateful that Sleep.8 trusts us.